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WHY ACCURATE VALUATIONS ARE CRUCIAL

WHY ACCURATE VALUATIONS ARE CRUCIAL

GUEST MENTOR Kyle Westaway, co-founder of Biographe: As an entrepreneur, there may be a number of reasons for setting a valuation for your company throughout its lifecycle. In the early ...

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THE PSYCHOLOGY OF PRICING

THE PSYCHOLOGY OF PRICING

GUEST MENTOR Kyle Westaway, co-founder of Biographe: Pricing is a tricky game. Modern economics is based on rational choice theory, which states that people are acting in their own rational ...

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